Glynn apologized later, saying he kind of suspected I didn't want to try the diet plan. I'm not very good at faking enthusiasm. Which brings up...I need to start promoting our new novel. It comes out soon.
You know who I admire? H.M. Ward. Not just because she’s a fiercely independent, self-published author who sells a trillion of her stories each year. Not just because her website address is SexyAwesomeBooks.com, either. (Isn’t that a terrific and fun name? When I first discovered it, I went to Glynn and told him we should change our www. to SexyAwesomeAnneGlynn.com but he wouldn’t stop laughing so another of my brilliant ideas went nowhere.) No, I admire H.M. Ward because, not only does she write popular books that sell by the buckets, she also knows how to market them.
She happily shares how she does it, too. If you go here, you can see for yourself.
If you’re like me, the first thing you’ll notice is that H.M. is a very organized person. Then you’ll notice she does everything to publicize her books that you’d want a traditional publisher to do if they were sharing the word about their newest author’s masterpiece… and you’ll notice that traditional publishers don’t actually tend to do all the things she does. If I was a best-selling writer with oodles of cash, I’d want her to run my publicity campaign. She’s that good.
Me, I’m not that organized or hard-working or…um, good. When it comes to promoting my work, I feel exhausted just looking at H.M.’s to-do list. She does the whole Facebook, Goodreads, Pininterest, Twitter, thing and that’s just the tip of fan-based iceberg. If she came by the house, I’d say, “Good on you, Aitch” – because that’s how we’d roll, getting on a first-name basis within minutes – and then I’d say, “No, I’m sure lots of women have first names that sound like some kind of rash,” because I’m reassuring like that, and then we’d start talking about the t.v. show, Sleepy Hollow, because who ever thought Ichabod Crane could be sexy? I’d want to get her talking about anything except selling books. Why? The same reason I’m not swapping tennis tips with Serena Williams.
So what am I doing to promote our new novel, The Runaway Mail-Order Bride? Well, when it comes out on June 5th, I’ll share it here, ‘cause you’re my peeps. Circle the date. I’m also doing a cover reveal tour on 06/05, because friend Sue said reveal tours were easy and one worked well for her a couple of years ago. We must have had a little miscommunication somewhere along the line because Sue recently pointed out that most people don’t do their cover reveals on the same day as their book release. It’s just not done.
The Good Witch says this means I’m a rebel and a trendsetter, which is a much nicer way of looking at things than thinking I’ve screwed up. I doubt that Aitch would agree but, being as close to her as I am, I know she’d be too polite to say so.